Rebirth of the Tech Madman

Chapter 49 Microcomputer database comes out

Adelson really regarded Tang Huan as a consultant for the preparation of COMDEX, and hurried to ask for advice.

“I intend to make the scene of COMDEX bigger, but apart from the personal computer companies, the large computer manufacturers are a little careless about it. Even if I lower the participation fee and the enthusiasm is not stimulated, what should I do?” A distressed look appeared on Delson’s face.

Tang Huan pondered for a moment, “You should focus on convincing the leaders of the industry and let them take out the latest products and technologies to participate, so that other companies will follow suit and pay attention.”

“You don’t mean IBM.” Adelson sighed, “For my lobbying, they have always dealt with politely on the surface.”

“A hegemon like someone is naturally qualified to be arrogant. You should change your lobbying method.” Tang Huan smiled contemptuously.

“Which way will work?” Adelson asked eagerly.

“Extremely tactics, provoke the sensitive nerves of IBM these big crocodiles, as long as they are fooled, it doesn’t matter if these people find that they have been fooled, anyway, the grade and reputation of COMDEX have been improved, so you won’t have to work so hard next time.”

Tang Huan laid out a stack of documents leisurely, and continued: “You are not a computer industry person after all, and you do not understand the grievances and hatreds of various companies. With your ability, find IBM Chairman and CEO Frank Cary It shouldn’t be difficult. Tell him that DEC and HP have decided to participate in the exhibition and will launch new products with more powerful minicomputers. In addition, personal computers like Apple have made significant progress in commercial functions. If If IBM doesn’t care about others catching up in technology, then just don’t come by holding the air.”

Adelson’s eyes flickered and added, “Then, I went to HP and said that IBM has decided to participate in the exhibition, are you coming?”

“Smart.” Tang Huan laughed, “But it’s not enough, we need to add DEC’s name. You know, HP wanted to acquire DEC, but it didn’t succeed. It was like a man’s failure to pursue a woman, leaving an obsession in his heart. .”

Adelson nodded suddenly, “When I go to DEC, let’s talk about your rivals IBM and Hewlett-Packard. They will all show up on COMDEX. Come if you have the courage.”

“That’s the idea.” Tang Huan smiled appreciatively. “In addition, DEC is the company most dismissive of microcomputers and strongly opposes the development of personal computers. You have to tell them, Apple and Zhe Confucianism will jointly launch a new product application-microcomputer database in COMDEX. Your minicomputer is dangerous. If you don’t believe it, let’s watch it.”

Adelson applauded and sighed, “Mr. Tang, you are so cunning, these so-called giants in the industry are all played by you.”

“It’s not as exaggerated as you said, but I know more gossip.” Tang Huan waved his hand, “I want to declare that I have always treated my friends with sincerity.”

Adelson nodded quickly, “Of course, the methods we just mentioned are some of the most normal business strategies.”

Tang Huan and Adelson looked at each other, and seemed to smile with infinite knowing. “In the field of personal computer, Apple and Zheru will definitely participate in the exhibition. Other companies regard us as the biggest competitor and the target of catching up. It moved after hearing the wind.”

“Inviting Mr. Tang to be a consultant is the most correct decision I have made.” Adelson stood up contentedly, “I’m going to act now. Wait for the good news.”

Seeing that Adelson left happily again, Tang Huan smiled and shook his head. In order to expand the influence of COMDEX, this person flicked everywhere. It is estimated that a lot of scolding will be caused. However, the future “Sands Gambling King” “I shouldn’t care about these. Moreover, even if his credit goes bankrupt, he has nothing to do with him.

……

After several rounds of rigorous internal testing, Zheru’s Mac version of the microcomputer database software was finally officially announced before COMDEX started.

Regarding the product name, Tang Huan has always been careful. DBase is definitely not usable. You must know that this is an important reference coordinate. If you directly replace it, God knows what moths will be raised, or leave room for them. it is good.

Therefore, Zheru’s microcomputer database is called EBase. E is the first letter of the three words electronic, powerful and easy to use. Anyway, Tang Huan slapped his head and gave the name as soon as he opened his brain. The marketing department below followed suit. Provided such a written explanation.

It’s like Jobs suddenly found out in his conscience that he had abandoned his daughter Lisa, but still had to use her name Lisa to name the development project. To avoid embarrassment, the publicist regarded it as an acronym , And came up with a phrase that corresponds to it, “Local Integrated Systems Architecture” or LocalIntegratedSystemsArchitecture, as an official explanation.

Regardless of whether the name is spoofed or not, Zheru’s microcomputer database EBase is available anyway.

As the most intimate partner, Apple will naturally be invited to witness the appearance of an extremely important product like EBase-an internal press conference.

Steve Jobs, Markkula, Woz, Scott, and other Apple directors, as well as Gates who happened to catch up, had to rely on following to see the lively Gates, gathered in the conference room of Philosopher.

Everyone whispered and talked about the exquisite printouts of the documents sorted by WordEasy.

Gates’s hand holding the file trembled slightly. Zheru’s database was actually successfully developed. Seeing that his product line became more and more abundant, he was shaken by his insistence on operating the compiler.

Obviously, the standard for the division of the personal computer software market has been established by Tang Huan, and that is the operating system, programming language and application software.

The market share of application software is getting larger and larger. In the half year since the establishment of Zheru, the sales volume should have reached tens of millions. This can be calculated in proportion to the shipments of Apple computers. come out.

Apple sells more than 10,000 computers per month. CGrid and WordEasy are pre-installed on each platform. Now it has a new member, the database EBase, which is too jealous.

Since 1975, I have been a veteran in the field of microcomputers. As a result, there is not a newcomer who has just set foot in this industry this year. I am really unwilling.

Gates glanced at the introduction of the database EBase feature in the document at a glance, and noticed that this product needs to be equipped with a new expansion card hardware to exert its full power. Suddenly, he was blessed and his eyes lit up and WordEasy. The functions on CP/M are all weaker than the corresponding Mac version, as is EBase. No matter what the reason is, Zheru has not completely monopolized the market anyway, and he should be able to catch up by himself.

If this is the case, I need a helper to help out. Gates rolled his eyes and thought of his good friend Steve Ballmer at Harvard University.

Tang Huan naturally saw that Gates, an outsider, came to join in the fun, but he didn’t care. After glanced at the crowd, he started the product introduction.

“Gentlemen, although you already know it, I still want to tell you with excitement that EBase, a microcomputer database on Apple computers, has finally been successfully developed. From now on, the database is no longer the mainframe of IBM, HP and DEC. With the functions exclusive to minicomputers, Apple computers can do the same.”

In the warm applause, Tang Huan pressed down his hands, “In order to let everyone intuitively understand the value of the microcomputer database, we have developed a financial software system on EBase that can enter vouchers and summarize running accounts. Soon, sales The system and warehouse system will also be compiled.”

Tang Huan smiled and looked down at the bright eyes that seemed to find gold, of course, except for Gates, this person’s eyes were confused and apathetic.

But Tang Huan didn’t need to pay attention to Gates’ feelings. He continued: “Next month’s COMDEX is a good promotion opportunity. I hope you will use all resources to promote the powerful functions of the Mac and EBase for your own benefit. .”