Chapter 667: The box office of literary films is not high
Walking into the cinema screening room, Luo Man couldn't help but mutter: "There are so few people."
There were very few people on the seats, and a large area was empty.
Wei Fang replied casually: "It's normal. Not many people watch literary films, so it's pretty good that so many people watch them."
"The Legend of the Demonic Cat has been watched by many more people than this."
Luo Man couldn't help but feel a sense of superiority in her heart.
Chen Pengfei's "Legend of the Demon Cat" had an attendance rate of 50%, but Xu Nan was still far behind.
There weren't many people around, so the two of them didn't sit according to the seats on the tickets. Instead, they found a seat with a better view and no one around.
Sitting on his seat, Wei Fang took out the popcorn he bought before.
"I don't know if the movie is good or not, but don't waste my time."
Luo Man muttered casually.
"After all, he's also a great director, and he also has actors and actresses, so it shouldn't be too bad."
As he spoke, the lights in the screening room dimmed.
The movie starts playing.
It begins with a commercial from Summit Films and the credits.
Subsequently.
The main movie starts playing.
"The picture is okay." Wei Fang praised.
Luo Man continued to eat popcorn. The picture of the movie was indeed good. In a professional term, it had a sense of story, which she liked.
The pace of the movie is very fast, the information density in just a few minutes is extremely amazing, and there are small details everywhere.
Roman's eating of popcorn slowed down.
Her attention began to focus on the movie.
Fugui, a son from a rich family, has a virtuous and beautiful wife and a good family background, but he is addicted to gambling.
Hate it for not fighting.
The key is that all the small details in the movie hint that something terrible will happen to Fugui.
He was only one step away from the abyss. His virtuous wife tried hard to get him out of the abyss, but he himself had to go into the abyss.
The cruelest thing in the world is to watch beautiful things gradually being destroyed.
Wei Fang and Luo Man's hearts twitched as they watched Fugui become irreversibly addicted to gambling and lose everything step by step.
This is mental pain.
Fortunately, Jiazhen came back and brought back a son. Fugui started singing shadow puppets, and life got better again.
But soon, Fugui was arrested again, and the family separated.
The story line of life is very simple. Every time Fugui's life gets better, he will encounter bad luck, destroying his good days.
Fugui's relatives and friends also left him one by one.
My father was furious to death.
The mother became seriously ill and died.
Daughter Fengxia was burned to a mute state.
His son Youqing was accidentally hit by a car and died.
Daughter Fengxia died of massive hemorrhage after childbirth.
His wife Jiazhen died soon.
Grandson Kugen died from eating beans.
In the end, Fugui was left alone, dependent on an old cow.
Wave after wave of shocks strike at the human spirit like a sword, leaving the audience discouraged and depressed.
Unconsciously, Luo Man cried, and her tears fell on her clothes and trousers drop by drop, splattering with water.
Wei Fang did not comfort him because he cried too. A grown man, he cried so hard that he shed more tears than Luo Man.
It's so miserable, Fugui is so miserable.
Every time you live a good life, misfortune comes one after another, leaving no room for respite.
But Fugui did not give in, and remained determined and tenacious to live on, just like the weeds in the wilderness. Wild fire cannot burn them out, but they grow again when the spring breeze blows.
From Fugui, we can find the deepest thing of our ancient nation, which is to live, to live regardless of everything.
finally.
The movie is over.
The closing credits appear.
There was a sound of sobbing and sobbing in the screening room.
for a long time.
Wei Fang and Luo Man stood up and walked outside the cinema.
"Fugui is so miserable."
Luo Man was still crying and kept wiping her eyes with toilet paper, her makeup was stained from crying.
"yes."
Wei Fang sighed. He also cried when watching the movie. Now he felt depressed and couldn't cheer up for anything.
The two of them just walked out of the cinema, ready to go home and lie down on the sofa to change their mood.
As soon as he walked out of the cinema, Wei Fang suddenly remembered that he seemed to have something to do.
Oh, I just said that I wanted to re-read "Legend of the Demon Cat" by Chen Pengfei.
But when I turned around and looked at my girlfriend Luo Man's rosy look, how could I still be in the mood to watch "Legend of the Demon Cat"?
He can't even remember the content of "Legend of the Demonic Cat" now.
What else are you looking at?
Stop watching and go home.
On the Internet, everything is calm.
Although Xu Nan and Chen Pengfei's movies have been released, there is not much news on the Internet, and few people are discussing them.
Again, this is a literary film, so it will naturally not be liked by the audience.
It's okay for you to ask them to praise a few words, but it's very difficult to ask them to spend dozens of dollars and waste two hours of time to go to the cinema to watch it.
Most viewers immediately lost interest when they saw it was an art film.
If it weren't for the fact that Xu Nan and Chen Pengfei are both famous directors, the theater chain might not even pay much for arranging the film, and it would probably be enough to show it for only a few shows.
People in the industry are more concerned.
"Two movies by Xu Nan and Chen Pengfei seem to be released today."
"Today, one is called "Alive" and the other is called "Legend of the Demon Cat"."
“I don’t know how much box office it can get?”
"It is estimated to be only two to three hundred million, and the high value is only four to five billion."
"The box office is so low."
"That's enough. How high the box office of a literary film can be is because both of them are famous directors. If they were replaced by ordinary directors, the box office might be several million."
"The audience still doesn't pay attention to artistic films."
"You are so high-minded and humble."
"I would say that great directors should make more artistic films so that more audiences can be educated and guide social trends. Now many directors are rushing to make commercial films, which is very bad."
"But commercial films can make money."
"Are we just focused on making money? We literary and artistic workers have an obligation to educate the people and make them better. This is our responsibility."
"I can't help it. It's like this now. In fact, it's pretty good. Great directors Xu Nan and Chen Pengfei have taken the initiative to make literary films. In the future, more and more directors will make literary films."
"The two of them just want to win the prize."
"No matter what the reason is, it's a good thing if you can take pictures."
"By the way, has anyone seen these two movies? How is the quality?"
"not sure."
It’s not just ordinary audiences who don’t like to watch art films. In fact, most people in the industry don’t like to watch art films either.
Again, working is tiring enough, and everyone just wants to relax during the break without using any brain.
If it weren't for work, many people really wouldn't want to watch artistic films.
However, there are still a group of die-hard literary youths in the industry, and they will still watch literary and artistic films, provided that the literary and artistic films are worth watching.
The day passed quickly.
The first-day box office results for the two movies came out quickly.
"Alive" had a box office of 26 million on its first day.
"Legend of the Demon Cat" had a box office of 24 million on its first day.
Seeing this data, Xu Nan said nothing.
The box office on this first day was very low.
If it was ten years ago, this box office would have been barely acceptable, but now the highest box office record has exceeded 5 billion, and the box office in a single day was only more than 20 million, which is really low.
According to this trend, it would be great if the final box office revenue is 300 million.
This is Xu Nan's lowest-grossing movie in a single day in recent years.
But he can accept it.
After all, it is just a boring literary film, and there was no early promotion. It is actually okay to have this box office.
But some people seem to be inspired by this box office.
"Haha, I was laughing so hard. The box office on the first day was 26 million."
"Is this the great director?"
"A lot of rotten chicken feet finally leaked out."
"If I remember correctly, the cost of this movie seems to be five or six billion. With such a low box office, my grandma's family lost money."
"Where are those people who used to brag about Xu's bad movies? Please stand up for me."
"How do you expect the wishing dogs to have such a high sense of shame? When the box office of the movie is high, they will say that they are the worst movie in the world. If the box office of the movie is not good, they will collectively pretend to be dead."
"Many bad movies used to have the excuse of high box office to cover up their bad movies, but now the only fig leaf is gone."
"Does the wishing dog still dare to talk?"
"It's so funny. Some people used to boast that he was the highlight of domestic films. Do they still dare to boast now?"
Similar remarks are not uncommon on the Internet, especially in post bars about Xu Nan's bad movie Xu Bar, where a lot of posts slandering Xu Nan popped up.
These are all Xu Nan's negative fans, or people who dislike Xu Nan.
Although the movie cost of "Alive" is only 300 million, and although this movie is a literary film, the box office does not mean anything, but this does not prevent these black fans from seizing an opportunity to blackmail Xu Nan to death.
As for the anti-fans, how can you expect to reason with them?
Their only meaning is to find any reason to blackmail Xu Nan and satisfy some shameful selfish desires in their hearts. As for whether the reason to blackmail Xu Nan is tenable or not, that is completely unimportant.
There is absolutely no reason for the emergence of anti-fans, so there is no need to get angry with these people.
Lin Ziyi called to comfort her.
"Xu Nan, this artistic film has done well at the box office. Don't be too disappointed."
Xu Nan smiled: "Which of your eyes saw that I was lost?"
"Isn't it because some people in the industry said that your box office is too low, so I called you to comfort you and relax. The box office of literary and artistic films is not high to begin with. This movie will not have any bad impact, and the United States has a very good plan. If everything goes well, maybe you can win an Oscar."
"Thanks for the comfort, but I really don't need it."
Some people in the circle said strange things, but Xu Nan didn't care at all.
This kind of thing is so normal.
It is mediocre not to be envied by others.
From his debut to now, he has heard so much gossip that his ears are calloused.
And he didn't fail.
The box office of more than 20 million yuan on the first day is indeed a bit low, which is a bit inconsistent with his status as a great director, but if it were a literary film, it would be no problem at all.
No one has a requirement for the box office of a literary film, any amount will do. Even if it is too low, you can also say that the audience's aesthetic level is not good enough and they cannot appreciate such an excellent movie.
Yes, if art films don’t do well at the box office, it’s the audience’s problem, they won’t appreciate it.
Unlike the movies Xu Nan made in the past, the box office was not high because the movies he made were bad, but the box office was high because he went in a crooked way.
The contempt chain for literary and artistic films is much higher. The lack of high box office is entirely the problem of the audience, not the director.
That's why Xu Nan wanted to make a literary film to win awards and win awards.
Moreover, Lin Ziyi said that the box office of literary films is not high, but that is not necessarily the case.
A truly excellent movie can perfectly integrate the commercial and artistic aspects of the movie, and a literary and artistic film may not be unable to achieve high box office.
For example, "I'm Not the God of Medicine" is a genuine literary and artistic film, but its box office has exceeded that of most commercial blockbusters and has had an extremely strong social impact, reaching a level that most literary and artistic films cannot reach. .
The movie "Alive" did not have a high box office when it was released, but don't forget, it was in the 1990s. In this era, it is not certain how high the box office will be for this movie.
Everything has just begun, and it is too early to say that the box office is too low.
Let the bullet fly for a while.
at the same time.
Chen Pengfei also obtained the first-day box office data of two movies.
He was stunned.
How can it be lower than Xu Nan's movie?
How could this happen?
This is a literary film, the literary film he is best at.
If a commercial film loses, Chen Pengfei can accept it, but the first-day box office of an artistic film is lower than that of Xu Nan. He really can't accept it and even feels a little ashamed.
Relatively speaking, the first-day box office figure of 24 million is nothing, and Chen Pengfei has long been mentally prepared.
The box office of a literary film cannot be too high. This first-day box office is already considered good, and it has been able to make back the money.
What makes him most angry is that his box office performance is not as good as Xu Nan's "Alive".
Literary films are his strongest field and his comfort zone. It is simply intolerable that he would lose to Xu Nan, a bad film director.
Chen Pengfei took a deep breath and mentally built himself up.
"It's normal. Xu Nan is the director with the highest box office in China and has many fans, so it's normal for the box office to be higher on the first day."
"But what matters in literary films is not the box office, but the artistry, so this data is not important."
"Furthermore, it is the first time for commercial directors to make literary films. They like to make serious and formal social issues. The film itself will be extremely boring. Such boring films often do not please the audience."
"But my movies incorporate many elements of commercial movies, which are more palatable to the audience in terms of form and content."
"So, it is reasonable for the box office to be lower in the early stage, but after a few days, the word-of-mouth fermentation, the box office can be reversed."
Thinking of this, Chen Pengfei suddenly felt much more comfortable.
It doesn't matter if he can't compare to Xu Nan in commercial films, but if he can't compare to Xu Nan in literary and artistic films, then he really doesn't need to do it anymore.
Moreover, he made the movie "Legend of the Demon Cat" not just to make money at the box office, but that was only secondary. He wanted to win awards through this movie.
Yes, the key is to win awards, not box office.
And it's only the early stages of the movie's release, there are still thirty days until the movie is released.
It's impossible for him to lose in an artistic film.