LIGHTNOVELONLINE Chapter 31
“”Dad, how about I invest in your real estate company!”
Su Chengyang thought for a while and said.
Lao Su’s real estate company, called Yucheng Group, is a comprehensive real estate company integrating real estate development, property and hotel. It ranks seventh among local real estate companies in Yucheng. In addition, the company is not listed, and the equity is all in the hands of Su’s father and mother.
Among them, Su’s father holds 67% of the equity, and mother Liang Wenjie owns 33% of the equity.
Before, the valuation of Yucheng Group by external investment institutions was 1.5 billion.
After seeing that Country Garden went public and its market value reached more than 200 billion, Lao Su also wanted to go public to make a fortune. He was discussing with the investment institutions, but the financial crisis broke out and the plan was stranded.
Although Yucheng Group is not large in scale, it has 10 years of experience in real estate development and has developed several large residential projects in Yucheng, which can be regarded as experienced. As the negative impact of the financial crisis subsides, the Longguo government has introduced 4 trillion to stimulate domestic demand. In the future, the real estate industry will usher in explosive growth and enter a real golden period. House prices will also double several times.
���The general trend is promising, and Old Su is in the real estate business. Now he is in trouble, so as a son, he naturally cannot stand idly by. Under these two factors, Su Chengyang decided to invest in Yucheng Group.
“You want to invest in my company?”
Old Man Su was a little confused.
“Yes!”
Su Chengyang nodded and smiled:”Aren’t you short of money? I just happen to have some spare funds.”
“How about it? Do you want it?”
Old Man Su was a little tempted, but he couldn’t let it go because of his face.
After all, as a father, he also asked his son to invest. If this got out, where would Su Jianliang’s face be?
“Didn’t you just invest in that Snow gaming company? Do you still have money to invest in my real estate company?”
“Hehe, if you want me to invest tens of billions, I definitely don’t have that much money, but I can still invest more than ten or twenty billion.”
In fact, not counting the funds from mainland companies and overseas Oasis Investment Company, there are still 135.68 billion yuan in his personal accounts (multiple bank accounts), and 10 billion yuan can be invested in Yucheng Group.
But Su Chengyang has other uses for this money.
Internet projects are very expensive, tens of millions or hundreds of millions of yuan, and they are burned up in a few months.
Su Chengyang does not want to raise funds from outside, thereby diluting his shares and losing control of the company. In addition, competing with domestic Internet giants also requires a lot of money. In this case, he must keep enough reserve funds.
There are also many projects such as new energy, smart phones, and chip manufacturing that also need money.
However, it is no problem to take out 20 to 30 billion, or a little more, 40 to 50 billion to invest in Yucheng Group.
Listen, more than 10 to 20 billion can still be taken out.
What kind of talk is this. It deserves a beating.
Old Man Su’s face darkened.
It seems that he has lived like a dog for decades.
Before, he thought that Su Chengyang should not have much money in his hands after investing 3.1 billion US dollars in that game company, but…
“Son, tell me honestly, how much money do you have left?”
Old Man Su couldn’t help but ask the question in his mind.
“One hundred billion, I guess.”
Su Chengyang said calmly
“What?”
“Can you say it again?”
Old Man Su thought he had heard it wrong.
“I said, 100 billion.
Su Chengyang repeated it again.
“Gulu~~”
Confirming that he had heard correctly, Father Su swallowed his saliva, his eyes widened, his whole body trembling with excitement. Su Chengyang was a little worried that Father Su would be too excited and die. So, he patted Father Su’s back and said,”Dad, don’t be excited, take it slow, take a deep breath, that’s it, calm down like this.”…”
Under Su Chengyang’s guidance, Father Su finally calmed down.
His eyes were still fixed on Su Chengyang, trembling with excitement:”Son, how do you have so much money? Didn’t people say that you only have a few billion dollars? How did you get so much all of a sudden?”
“Dad, this is what happened….”
Su Chengyang briefly told his father how he had stirred up the U.S. stock market.
The stock market, Su’s father also knew a little bit.
After listening to his son’s narration, he immediately asked to grasp the loopholes and key points in it,”How do you know that the financial crisis will cause stock market fluctuations?”
“This is the result of a business investigation department under my command after several months of investigation and analysis. I believe their prediction, so I got this money.”
Business investigation?
Father Su was suspicious.
“Yes.”
Su Chengyang nodded and explained:”It is very popular in Europe and the United States, similar to the domestic company’s intelligent brain.”
Looking at the skeptical father Su, Su Chengyang knew what he was worried about and was a little helpless.
He did not explain too much.
“Dad, relax, this money is earned legally by your son.”
Seeing his son’s revelation, Father Su smiled awkwardly and said,”Son, it’s not that I don’t believe it, but the amount is too large….You know”
“clear~~”
“Well, since you have so much, why not give more? Not too much, just give 10 billion. It just so happens that the land price is very low now, so we should grab the land first and hoard it.”
Old Man Su rubbed his hands and said with a smile.
Su Chengyang:……
Do you still have any shame?
Giving Old Man Su a cold look, Su Chengyang said,”Dad, I don’t have 10 billion, but several billion is no problem. Even though this amount of money is a lot, I have other things to use. Maybe it won’t be enough by then.”
“What? Hundreds of billions, and it’s still not enough?”
Old Man Su was shocked.
“Hey, you won’t understand the Internet even if I tell you”
“In short, the maximum amount I can inject into you is 5.6 billion.”
“In addition, this money is not given casually, I have requirements”
“You must do as I say, otherwise you won’t even get 100 million, let alone 5.6 billion.”
“Still have any requests?”
Father Su curled his lips and said unhappily,”Tell me, what are your requests?”
“First of all, this 5.6 billion is not given for free. Just consider it as my investment. I don’t want more. Just 30% of the shares is enough.”
“Okay, no problem, the company will be yours anyway.”
Old Man Su agreed readily. He only had Su Chengyang as his son, so he didn’t have any extra children.
“Secondly, the tone of Yucheng Group must be changed, and the debt ratio must be reduced, not to exceed 20%. In addition, I am not optimistic about Yucheng real estate in the short term. I think you should focus on the whole country and invest heavily in Shanghai, Beijing, Pengcheng, Xiamen, Yangcheng, and Jinling.”
These cities will have the fastest housing price growth in Longguo in the future. They are also the cities with the fastest economic growth.
Especially Shanghai, Beijing, and Pengcheng, which are the three cities with the highest housing prices.
Looking at Father Su who was hesitant to speak, Su Chengyang continued:”If you don’t have enough money, you can develop small plots first and accumulate funds slowly.”
“If you don’t have deep interpersonal relationships, you can slowly build up relationships. If that doesn’t work, you can go to Shanghai to test the waters. Isn’t my uncle’s family in Shanghai City? Let’s not talk about connections. We just ask for fair participation.”
“In addition, for company development, you can learn from real estate companies such as Swire Properties, Hong Kong Land, and Sun Hung Kai Properties in Hong Kong and learn from their experience.”
Su Chengyang is very optimistic about the models of these real estate companies, which can be said to be benchmarks in the real estate industry.
Su Chengyang did not propose to develop any commercial complexes, mainly because the Royal City Group has no relevant experience now, and attracting investment may not be able to attract those international big names to settle in.
Once there are no big names settled in, the probability of setting up a commercial complex is very low, and the payback time is too long, which is not suitable for the Royal City Group.
It is better to honestly develop a few high-end real estate projects, accumulate word of mouth, and by the way, visit those successful businesses in Hong Kong. It is not too late to develop a complex when the time is right.
(Ps: Ask for flowers, evaluation tickets, and monthly tickets.)
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