Chapter 525 The King Meets the King
"Are you up, baby?"
"I just woke up..."
Beatrice stretched and looked at Barron softly. That look could make steel melt immediately.
Barron kissed the girl on the forehead and said softly:
"Get up and have breakfast together, honey."
"I want you to hug me..."
So, Barron raised his arms and easily lifted the girl up. She hugged the man's neck and giggled.
Now the two of them have arrived in Milan. Bocconi University, where Beatrice is studying, is located in Milan. Although she is extremely reluctant to leave, she will go to school soon to start her own course.
Speaking of, Bocconi University is also very famous in Europe. It is a private university and one of the most famous business schools in the world. It has been rated as the "No. 1 Business School in Europe" many times.
But before returning to school, Beatrice also participated in this year's Milan Fashion Week as a model.
Every year in February and March, Milan’s Spring Fashion Week is held. As one of the four major fashion weeks in the world (New York, London, Paris and Milan), Milan Fashion Week naturally attracts the attention of fashion-loving beauty lovers around the world. .
Fashion brands such as Gucci-Hermès Group all participated in this fashion week. After all, the headquarters of this group is in Italy.
And among the four major fashion weeks, although Milan Fashion Week emerged the latest, it now dominates the list and gathers top figures in the fashion industry.
Milan Fashion Week often gathers thousands of professional buyers, as well as professional media and style trends from all over the world. The global spread brought by these essence elements is far beyond what other business models can match - Milan Fashion Week has always been considered It is the "barometer" of fashion design and consumption in the world.
Although Beatrice is very enthusiastic about Milan Fashion Week, Barron is not too cold about it. After getting close to the girl for a period of time, it is time for him to return to London.
"I'm going to miss you, honey..."
It seems that Beatrice is really reluctant to leave, which is normal. It is normal for a girl who has just fallen in love with her to be passionate and want to sympathize with her every moment.
Therefore, Barron could only comfort her patiently:
"Don't worry, honey, you can see me anytime you want. As long as you give me a call, I will send a plane to pick you up."
"Really? It's a deal?"
"Well, it's a deal."
……
One of the reasons why Barron decided to return to London at this time was that Murdoch also arrived in London.
And he contacted Barron, hoping to meet with him.
Barron knew that Murdoch could no longer sit still.
As British police arrest more and more employees of News International's newspapers, the government's attitude towards News Group has become increasingly strict. This has also affected Sky TV - their competition for Premier League broadcast rights , was also affected by this.
What's even more troublesome is that it seems that Murdoch's son James Murdoch's response to the situation is unsatisfactory. His behavior of hoping to pay a low-key settlement has been called "" Arrogantly using money to trample on justice”…
In addition, with the British side's "wiretapping" investigation into News Corporation, more and more revelations and evidence have emerged, and its influence has radiated around the world. In the United States, the FBI has also begun to intervene in the investigation against News Corporation. middle.
Since the "eavesdropping scandal" broke out, News Corporation's share price has been negatively affected, falling by nearly 40%. How can this not make Murdoch feel a sense of crisis?
So he finally decided to come to London in person to try to resolve the matter.
In fact, here in the UK, Murdoch is not without help. For example, former British Prime Minister Blair has known Murdoch for many years and can even be called an old friend...
Blair, who was born in 1953, is 22 years younger than Murdoch. This is almost the age gap between son and father. When Blair entered politics, Murdoch was already dominating the media industry.
In the beginning, the two people actually had little contact. It was not until a bilateral meeting in 1995 that Blair went to Australia as one of the representatives of the British Labor Party, where he met Murdoch.
As we all know, Murdoch was originally an Australian and started his business in Australia. Later, after he expanded his business to the United States, in order to circumvent the relevant laws and regulations of the United States regarding owning media companies, he finally changed to American citizenship.
When he first met Blair, Murdoch had already established his own media empire and was trying his best to further expand his territory.
Having read countless people, he soon discovered Blair among the representatives...
After a conversation at the cocktail party, Murdoch realized that Blair was also a pragmatist, that is, making utilitarian choices based on facts.
At that time, he believed that if such a person could take power in the British government in the future, he would undoubtedly be able to push his career to a higher peak.
As a result, Murdoch began to interact with Blair, and the other party was naturally eager to get on the ship of the "media king". The two soon became friends who talked about everything.
The "emotional investment" of both parties soon paid off. In 1997, when Blair ran for the prime ministerial election, neither the British people nor the party elders were optimistic about the politician who had just turned - his initial polls were very unfavorable. Ideal, but now the good brother takes action...
The Sun newspaper under Murdoch continued to build momentum for Blair, gradually controlling public opinion, causing his approval rating to rise at an alarming rate, and eventually won the Prime Minister's throne in the general election.
The deal was a bargain, and Blair reciprocated the favor, helping Murdoch reap a lot of benefits after becoming prime minister.
In the next few years, with the help of the other party, Murdoch won six of the largest circulation newspapers and controlled the public opinion of nearly half of the British electorate.
In fact, this is why Barron took advantage of a rare opportunity last year to force Blair to resign early. Otherwise, if he was still in office, would he have been able to detonate the "wiretapping scandal" earlier at this time and have a negative impact on Barron? It's naturally a problem.
However, although Blair is no longer the prime minister, he still has connections and influence in the UK. In this "wiretapping scandal", he also tried to help Murdoch deal with it - Brown had previously told Barron He mentioned that Blair had made some relevant remarks to him, and hoped that this matter could be handled... "without causing too much turmoil."
Originally, Barron could show off Murdoch's desire to see him, and he was originally prepared to do so.
The reason why he finally decided to meet Murdoch was that Murdoch did not go through other channels, but asked his wife Deng Wendi to contact Ivanta directly and make an appointment with him through Ivanta.