Chapter 66: Three million buyout price
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Tang Jun groaned and said, "Mr. Zhang did consider the issue more comprehensively! Since you are more interested in physical publishing, then I will help Mr. Zhang analyze it.
As Mr. Zhang said, the final sales scale of our full-fledged ‘Swordsman River’ is 200,000 sets. Mr. Zhang also said just now that it is impossible to confuse retail price and wholesale price with actual profits. The first set of books, as Mr. Zhang said, was a retail price of 60 yuan per set.
When a retailer picks up the goods, the domestic discount is generally between 45 and 55 percent. The normal discount is 50% off. If your book is selling well, you can adjust it to 55% off, and even more popular, you can adjust up to 40% off, and the 40% off is already the limit, if it is not particularly popular, There are even snapped-up works, and it is difficult for you to get this discount.
If the book is unsaleable, the discount will be reduced accordingly to 45% or even 40%. Of course, if no one buys it, it is worthless to say that it is worthless.
Let's take a 50% discount on the middle price, so a 50% discount on 60 yuan is 30 yuan.
The thirty yuan is the entire profit of our issuer.
Of course, this is just gross profit. Among these gross profits, they also include batch number, editing, management, typesetting, proofreading, plate making, materials, printing, binding. Of course, there are also some small expenses, publicity, exhibition, storage and so on.
In these thirty yuan, all the above costs must be included. Then, after deducting the fixed printing and distribution expenses for each set of books, there is basically about eight or nine yuan left, and sometimes it may even be lower. In fact, the eight or nine yuan is not a net profit, which does not include copyright fees for authors.
Then we have 200,000 volumes as the final sales scale. Mr. Zhang, you wrote this "Swordsman" without the copyright profit scale, which is only between 1.8 million and 2 million. .
As for the profit scale of online distribution, you also know that the number of toll charges in the "swordsman" is not much. So the profit base is already small. The two together add up to a total profit of just over two million yuan.
It can be said that we are now spending two million to buy out your book, basically there is no profit at all, it is a long-term investment, and we should all be friends. You see what I said, do you understand me? "
Zhang Yu kept nodding, and felt that the other party was very detailed. He explained all kinds of costs and problems in the distribution of physical books, and of course he understood it.
Although Zhang Yu knew book wholesalers and retailers, as the final sales link, they must be profitable, but what he didn't expect was that their profits were so great.
No wonder the bookstore is an evergreen tree. It was opened but not fallen. It turns out that the water is deep here!
If editor Tang said this, the two million buyout price of this vertex novel network is already a very high price.
But Zhang Yu knew that things were never that simple.
First, the other two million offer price is by no means the lowest price of Vertex Novel Network.
Second, and the most critical, Swordsman is not only selling 200,000 sets.
If in the literary world here, Jin Lao has the same status on the earth, the final sales scale of Jin Lao's signature "Swordsman" should be no less than 2 million sets.
Of course, I also know that I am not Jin Lao now, I am just a newcomer writer, two million sets, totally whimsical. Even so, depending on the splendor of Swordsman and the popularity of his well-known anchor now, the total sales scale should not be less than 500,000 sets.
If the final sales scale of "Swordsman" reaches 500,000 in his own mind. Then the total profit of 59.4 million yuan plus the Internet copyright "Swordsman" should be more than 5 million.
Then the actual buyout price of the other company should be three million yuan, which is more reasonable.
Of course, this does not mean that the other party has sold three million, and they will sell the copyright of Xiaoaojianghu.
Because there are key factors in it!
With the continuous increase of his fame in the future, the total follow-up benefits of the works under his name will be even more impressive. Looking at the final sales scale of "Swordsman and Lake" in the long run, it must be more than three million yuan.
If others don't know themselves, can they not know themselves!
There are countless classics in my hand right now, and which one is the classic among the classics. It is entirely possible for him to stand still and take advantage of the fisherman. The only problem is that I need enough time to settle in order to dig out the higher value of my work.
For now, however, visibility is far more important to you than money.
My god-level star system needs greater visibility to become more mall points, so as to improve your overall strength, so Swordsman must also publish a physical book quickly. What should I do?
Zhang Yu was lost in thought ... A few people didn't speak, and Tang Jun knew that he needed to give the other person enough time to think. These things were in a hurry.
Zhang Yu thought for a while and said, "Editor Tang, you are very reasonable! If you did not help me analyze, I really don't know these details of physical publishing. It seems! I thought the problem was simple before. Your company's two million price is still very sincere. "
Tang Jun heard a secret sigh of relief, and his mood was relaxed. In any case, as long as Zhang Yu was relieved, he could leave one million for the company, which was a complete completion of the task.
"but!"
Tang Jun, who had just relaxed, heard the word "but", and immediately lifted his heart ... Generally speaking, when he was in business, he was afraid that the other party would say nothing, but since then, he basically had no good words.
Tang Jun has some complaints, what's wrong with your boy! Puffing! It's really uncomfortable.
Tang Jun suppressed the uncomfortable feeling in his heart and said, "Mr. Zhang, what else do you think?"
Zhang Yu smiled: "Although I am also a newcomer, I am different from other newcomer authors. You also know that I am already an author with a certain popularity and audience. Some influential well-known anchors! So the final sales scale of "Swordsman" is 200,000 copies, which is far from being a market conclusion for my works. Editor Tang, you see me right! "
Tang Jun nodded when he heard the words, and said, "Mr. Zhang, you are not very old, and you are really calm in your speech. Let ’s go! I do n’t have a circle, and I have a company reserve price. As for our company, it can go up to three million yuan. Price, come and buy out your smiles. To say that this has reached the sky-high price of three yuan per word, it should be in China, it is already a relatively rare price. I also know that people do n’t say secret words, three hundred The price of Wan is already the company's reserve price, which is the company's last red line, and also the last sincerity. What do you think? "
Zhang Yu nodded with a smile: "What the price! It reflects the sincerity of your company, I'm satisfied."
Tang Jun heard this secretly and gave a sigh of relief, and his heart was relaxed again. Although it still cost three million yuan in the end, he was able to finalize the contract. I have successfully completed the tasks assigned by the company, and can return to the vice president when I go back.
Tang Jun relaxed, took the coffee on the table, and brought it to his mouth.
"but!"
When Tang Jun heard Zhang Yu, he couldn't be more! Wrist trembled and almost didn't spill coffee delivered to his mouth! There was a moment of embarrassment. At the same time, my heart is darkly angry, how can you not be too much, this is a precursor to force me to commit heart disease!
Seeing this, Liu Jingxi almost sprayed out without a smile. The thought of the sly boss on top of himself, played by the other child on the palm of his hand, he wanted to laugh.
Zhang Yu laughed: "Though three million reflects your company's sincerity! But there are still variables here."
Tang Jun frowned when he heard this, and said, "What other variables?"