Chapter 84
At the same time.
In many families across the country.
People put down their mobile phones and sit in front of the TV during prime time.
This scene was extremely common 20 years ago.
With the development of technology, mobile phones have replaced TV. After dinner, both young and old people started watching short videos.
But today is different.
The domestic opera industry has been sluggish for many years, and suddenly a movie with the theme of promoting opera emerged, which is very attractive to middle-aged and elderly people.
In addition, on the Internet, the entries such as Cannes Film Festival Palme d'Or Director, Best Director, Best Screenwriter New Work, and Ministry of Culture Production quickly spread.
《Farewell My Concubine also attracted a lot of attention from passers-by.
After all, it is a new work by a Cannes-winning director. No matter what, you have to at least take a look, right?
Although it is a promotional film, it may be boring.
But you have to watch it twice to keep up with the trend.
So, at this moment, countless people are sitting in front of the TV, mobile phones and computer live broadcast software, staring at the screen
……
Movie Channel, Statistics Department.
A dignified middle-aged man walked in and asked,"What's the ratings?"
Hearing this, the staff member was startled and immediately stood up."Hello, Director, it's 2.3 now.%"
The station director nodded.
2.3% is not bad.
Mango TV will broadcast"Love in the 1970s" soon, which may cause some viewers to lose.
We hope to stabilize it, at least keep it above 1.2%.
Although they are only responsible for broadcasting, if the data is too low, it will be a bit difficult to report to the Ministry of Culture.
"Wait until 8:10 and ask someone to report to me again"
"OK!"
The station director left the ratings statistics department and walked to the broadcast control department to watch a movie.
In the screen of the broadcast control department.
Yanhong knelt on the ground tenderly.
Master Guan stood up,"Don't worry, we are all from the lowest class, who despises who? His ancestors are unwilling to give him food, and no one can do anything about it."
As he said that, he helped Yanhong up.
The shouts of"Sharpening scissors - sharpening kitchen knives!" kept echoing in the background music.
Yanhong stood up and dragged Xiaodouzi out...
The music suddenly became tense and weird.
When they reached the door, Yanhong covered the child's eyes.
Xiaodouzi said childishly,"Mom, my hands are cold, and the water is frozen."
Yanhong dragged Xiaodouzi to the place where the kitchen knife was sharpened and cut it with one knife. There was a click.
There was no shouting, only the sound of the kitchen knife being sharpened, like the calm before the storm.
Yanhong's hands were shaking, and she stared at her son. Xiaodouzi slowly took off the scarf covering his face, looked at his left hand, and was stunned for a while.
He let out a heart-wrenching cry.
In front of the TV, many people subconsciously closed their eyes.
The timid ones even cried out.
Even the middle-aged and elderly people shuddered.
Exclamations rang out from every household.
"It's scary"
"I feel so bad."
"Isn't this a propaganda film for a Chinese opera? Why is it so scary?"
"What do you know? He can only survive if he loses that finger.……"
"Oh my god, I'm scared to death"
"I got goose bumps all over my body."
Many people wanted to discuss with netizens, but this was a live broadcast, there were no bullet comments, and there was no discussion area. If you wanted to chat, you could only go online, but everyone didn't want to miss the scene.
After a moment of hesitation, almost no one took out their phones, but continued to stare at the screen.
Continue to focus on the screen.
At this time, it was exactly ten minutes into the broadcast.
From Yanhong being teased, the little leper running away, Yanhong kneeling, to cutting off six fingers.
The beginning was full of conflicts, tightly grasping the audience's heart.
Is it scary? It is indeed scary.
But I want to watch it!
People who originally just wanted to join in the fun and leave, also stayed and focused on watching the movie.
Only some children shouted that they were scared and wanted to change channels, but they were quickly driven back to their rooms by their parents to do homework.
In the TV station.
The director sat in front of the screen and answered the vibrating phone
"Hello, Director. The current ratings are 3.0%, ranking first in the same time slot. The same time slot data after the broadcast has been sent to you."
The Director's eyes lit up.
《"Love in the 1970s" should have been aired, and it didn't drop, which was great!
And it actually climbed to 3.0?!
In the past year, the movie channel only reached more than 3% once.
That was when the movie was at its climax, and the final data was 3.4%.
And this"Farewell My Concubine" has just started airing...
Thinking of this, the director felt a little numb.
Perhaps he still underestimated the public's expectations of Chen Xiao and the Ministry of Culture.
"OK, I got it."
He had just hung up the phone when his secretary pushed the door open and walked in,"Director, someone from the Art Department is here."
"I'll be there right away. Get the data ready and bring it back to you."
""Yes!"
Ten minutes later.
In the reception room of the TV station.
The station director, Secretary He, and the deputy station director were sitting in the reception room, looking at the projection on the wall.
On the left half was the"Farewell My Concubine" being broadcast, and on the right half was the real-time ratings trend of TV stations across the country.
20 minutes had passed since the broadcast.
As can be seen from the picture, when it first aired, the movie channel ranked third, and five minutes later it had climbed to first, and the data was constantly improving.
Now it has climbed to 3.2%.
The deputy station director's breathing became tense.
The highest data for the whole year of last year was only 3.4%.
It's about to break!
The station director took a deep breath, suppressed the excitement in his heart, and analyzed:"This movie has a large fan base. Secondly, the rhythm is very good, and the plot is one link after another. People who flip through channels aimlessly will stop here."
Secretary He smiled and nodded.
He was also very curious, how high the ratings of this movie's premiere would be?
……
At the same time, in the meeting room of Mango TV, the atmosphere was completely different.
The deputy director said angrily:"What's going on? How come the ratings dropped to 0.3 today?%?"
He went on a business trip to attend a week-long seminar abroad.
When he came back in the evening, he was hit hard!
It was 2% before, but it fell to 0.3% today?!
This is their own TV series, which is broadcast in the prime time.
How could it suddenly collapse?
The assistant raised his hand to wipe the cold sweat from his forehead,"Deputy Director, it's okay, I will definitely be back the day after tomorrow. Today and tomorrow,"Farewell My Concubine" will be broadcast in the prime time of the movie channel. Their prime time is ten minutes earlier than ours."
When he heard that it was a film from the Ministry of Culture, the deputy director's momentum suddenly weakened.
It's from the Ministry of Culture.
Not to mention that you can't grab it, you have to help promote it if you have the chance.
What's the matter, it's just a movie, it's only broadcast for two days.
After watching the movie, the audience should come back to watch the TV series.
It's not that he loses his appetite for a movie, or he is really obsessed with opera and throws away other TV series, right?
"Okay, report the data to me in a timely manner in the next few days."
"yes."