Back to 2003
Chapter 410: E-commerce wolf is coming
This reciprocation brings mutual benefit and win-win results to both parties!
Their contract company even took the initiative to express its willingness to cooperate with Asuka in promotion, film and television, etc.
Of course, the reason why they are so proactive is because Feiniao is too strong. Not to mention the financial aspect, it is just a few filming studios under Feidian.com that produce several movies and TV shows every year, which is a good thing for their artists. exposure opportunities.
……
National Day is gradually approaching.
Feiniao’s publicity campaign was already very strong, but on the day before National Day, Feiniao once again made a big splash:
“Internet Street invites Panda Mobile to stay. Purchase Panda Mobile during the National Day and enjoy a [-]% discount on the entire site!”
"To celebrate the launch of the Internet Street, the official will draw [-] lucky people every day from among the users who have made transactions, and receive a gift of the latest Panda mobile phone. The draws will be made every day, and there is absolutely no falsehood!"
These two advertisements caused waves on the Internet and shocked the entire Internet!
During the National Day, [-]% off on all mobile phone purchases?
In 2005, it was the era when mobile phones began to become popular.
But many young people, especially college students, still do not have mobile phones. After all, a mobile phone costs hundreds or thousands of dollars. For many college students, they need to save money for several months.
If there is an official guarantee of a [-]% discount, do you know how attractive it would be?
And, and...
Do you draw a lottery every day to give away the latest mobile phone?
Even people with mobile phones are excited when they see this!
……
Ali Group Headquarters.
Lao Ma looked at the Internet Street on the page, and then at the ubiquitous advertisements, and was silent for a long time without speaking.
"President Ma, we..."
One executive couldn't help but ask him.
In 2005, Taobao, which had found the right model, quietly surpassed eBay and Yahoo and became the leading online e-commerce platform in China. Its annual turnover even reached 80 billion, surpassing the physical giant Wal-Mart.
In short, in 2005, Taobao was the dominant e-commerce company in China.
But now that it is already the fourth quarter, this Internet Street that suddenly appeared has swept across like a scourge. Before it was officially launched, Taobao's senior executives felt tremendous pressure.
"do not worry--"
Mr. Ma raised his head with a accustomed smile: "It's just a new e-commerce platform. Even if there is a flying bird behind it, we don't need to have any fear... There are not just one or two shopping websites that have died on the way to growth."
"It's just that their advertising bombardment is too harsh!"
Another executive frowned.
“The advertising bombardment is fierce enough, which means higher operating costs. There is no capital sponsorship behind Feiniao.com, so they will not be able to sustain such indiscriminate bombardment for long... We have passed the period of purely relying on advertising to accumulate traffic, and we have plenty of time. "
Mr. Ma is still very calm: "But we can't underestimate it. The Propaganda Department will increase publicity and increase traffic introduction..."
……
eBay.
High floor meeting room.
Looking at the overwhelming Internet Street advertisements, Ms. Tan, the general manager, fell into deep thought.
"They're going crazy. Doesn't advertising cost money?"
An executive looked at the data and said angrily.
"Isn't Panda Mobile about to close down? After taking their ecstasy, you came out to support them and even offered a [-]% discount on purchases during the National Day... This is to offend your dealers to death!"
Another executive nearly yelled.
One of eBay's special services is the online sales of mobile phones, which is also an important source of profit for them. The emergence of Internet Street is obviously a challenge to them!
"Mobile phone sales are not the most ruthless!"
Ms. Tan raised her head with sharp eyes: "The point is that they learned from Taobao and took the free route of selling on the shelves. This directly pushed us into desperation... Originally we were severely suppressed by Taobao, and now there is an Internet street. …”
Most of the top products on eBay require a fee to be put on the shelves for sale. However, Taobao and Internet Street adhere to the principle of free of charge. Not only the products are put on the shelves but also sold. The platform does not charge a penny. This is a drastic change in eBay's product model. impact.
……
Dangdang.com.
……
a time.
The wolf is coming, the wolf is coming!
On all major domestic e-commerce platforms, looking at the overwhelming advertisements on the Internet Street, they all have a sense of oppression that a scourge is coming!
This field was not perfect to begin with, and it was still difficult for everyone to survive. Suddenly, such a brutal opponent appeared, and everyone felt like scolding them.
However, the major platforms did not want to wait for death and rose up to resist!
……
National Day in October.
The second offensive begins!
Feiniao’s third RPG game “The Road to War” has launched a non-deleted open beta.
Although Feiniao did not carry out large-scale operational promotion of "Path of War" before September, a large amount of game content of "Path of Conquest" was still displayed on the Feiniao forum and 17177 online, making countless players full of expectations.
This game originated from the previous life "Zhengtu", but under the special guidance of Tang Qinghua, after comprehensive changes, this game has nothing to do with "Zhengtu". The entire game is full of Chinese fantasy style!
magnificent world structure,
A magical training system,
Wonderful mission content,
Let this game become the banner of bird style games!
"boom!"
As soon as the battle route was launched, huge waves were created.
After the initial development of the game and the start of internal testing, the Flying Birds Operations Department established the "Path of War" game team. Based on the experience of operating Yitian Sword II and Hope OL, the "Path of War" game team was also equipped with a large number of game teams.
Under the operation of the local promotion group, Internet cafes in major alliances took the initiative to download the campaign and put up a large number of promotional banners. [-]% of the Internet cafes in the country were conquered by the Feiniao local promotion group!
Nationwide, [-]% of Internet cafes!
What a huge amount of data!
An hour after the server was opened, the number of players exceeded 12!
Two hours after the server was opened, the number of players exceeded 18!
……
At 26 noon, the server exceeded [-]!
"Mr. Yi, the first batch of thirty servers are almost full!"
Feiniao's servers are constantly being upgraded. One group of servers is divided into five lines, which can withstand 1 people online at the same time. Fifty groups of servers have been booked in the early stage, and the first [-] groups are officially in operation, and the next [-] groups are backup servers.
"Open five more sets of servers——"
The chief operating officer of Journey of War is Yi Kai.
Yi Kai was originally from the defense team of the technical department, but there were really not enough professionals, so he was temporarily sent to serve as the chief operations officer of Zhanzhan Road, while the deputy operations officer was studio assistant Wang Junjun.
……
By two o'clock in the afternoon, the five groups of servers were nearly full again!
This has exceeded everyone's expectations, and both Yi Kai and Wang Junjun are excited!
After all, it is a self-developed game, and the specific playability has yet to be verified, but from now on, it seems that the battle is very successful, and it is close to the online data of Hope OL, with more than 30 people online at the same time.
"Open five more backup servers!"
Yi Kai seemed calm and unhurried.
But Wang Junjun's heart is beating. The initial data on the road to war has faintly surpassed that of Hope OL, and Hope OL's monthly net profit is now around 4800 million. With the addition of servers, the profit is still growing slowly.
Their contract company even took the initiative to express its willingness to cooperate with Asuka in promotion, film and television, etc.
Of course, the reason why they are so proactive is because Feiniao is too strong. Not to mention the financial aspect, it is just a few filming studios under Feidian.com that produce several movies and TV shows every year, which is a good thing for their artists. exposure opportunities.
……
National Day is gradually approaching.
Feiniao’s publicity campaign was already very strong, but on the day before National Day, Feiniao once again made a big splash:
“Internet Street invites Panda Mobile to stay. Purchase Panda Mobile during the National Day and enjoy a [-]% discount on the entire site!”
"To celebrate the launch of the Internet Street, the official will draw [-] lucky people every day from among the users who have made transactions, and receive a gift of the latest Panda mobile phone. The draws will be made every day, and there is absolutely no falsehood!"
These two advertisements caused waves on the Internet and shocked the entire Internet!
During the National Day, [-]% off on all mobile phone purchases?
In 2005, it was the era when mobile phones began to become popular.
But many young people, especially college students, still do not have mobile phones. After all, a mobile phone costs hundreds or thousands of dollars. For many college students, they need to save money for several months.
If there is an official guarantee of a [-]% discount, do you know how attractive it would be?
And, and...
Do you draw a lottery every day to give away the latest mobile phone?
Even people with mobile phones are excited when they see this!
……
Ali Group Headquarters.
Lao Ma looked at the Internet Street on the page, and then at the ubiquitous advertisements, and was silent for a long time without speaking.
"President Ma, we..."
One executive couldn't help but ask him.
In 2005, Taobao, which had found the right model, quietly surpassed eBay and Yahoo and became the leading online e-commerce platform in China. Its annual turnover even reached 80 billion, surpassing the physical giant Wal-Mart.
In short, in 2005, Taobao was the dominant e-commerce company in China.
But now that it is already the fourth quarter, this Internet Street that suddenly appeared has swept across like a scourge. Before it was officially launched, Taobao's senior executives felt tremendous pressure.
"do not worry--"
Mr. Ma raised his head with a accustomed smile: "It's just a new e-commerce platform. Even if there is a flying bird behind it, we don't need to have any fear... There are not just one or two shopping websites that have died on the way to growth."
"It's just that their advertising bombardment is too harsh!"
Another executive frowned.
“The advertising bombardment is fierce enough, which means higher operating costs. There is no capital sponsorship behind Feiniao.com, so they will not be able to sustain such indiscriminate bombardment for long... We have passed the period of purely relying on advertising to accumulate traffic, and we have plenty of time. "
Mr. Ma is still very calm: "But we can't underestimate it. The Propaganda Department will increase publicity and increase traffic introduction..."
……
eBay.
High floor meeting room.
Looking at the overwhelming Internet Street advertisements, Ms. Tan, the general manager, fell into deep thought.
"They're going crazy. Doesn't advertising cost money?"
An executive looked at the data and said angrily.
"Isn't Panda Mobile about to close down? After taking their ecstasy, you came out to support them and even offered a [-]% discount on purchases during the National Day... This is to offend your dealers to death!"
Another executive nearly yelled.
One of eBay's special services is the online sales of mobile phones, which is also an important source of profit for them. The emergence of Internet Street is obviously a challenge to them!
"Mobile phone sales are not the most ruthless!"
Ms. Tan raised her head with sharp eyes: "The point is that they learned from Taobao and took the free route of selling on the shelves. This directly pushed us into desperation... Originally we were severely suppressed by Taobao, and now there is an Internet street. …”
Most of the top products on eBay require a fee to be put on the shelves for sale. However, Taobao and Internet Street adhere to the principle of free of charge. Not only the products are put on the shelves but also sold. The platform does not charge a penny. This is a drastic change in eBay's product model. impact.
……
Dangdang.com.
……
a time.
The wolf is coming, the wolf is coming!
On all major domestic e-commerce platforms, looking at the overwhelming advertisements on the Internet Street, they all have a sense of oppression that a scourge is coming!
This field was not perfect to begin with, and it was still difficult for everyone to survive. Suddenly, such a brutal opponent appeared, and everyone felt like scolding them.
However, the major platforms did not want to wait for death and rose up to resist!
……
National Day in October.
The second offensive begins!
Feiniao’s third RPG game “The Road to War” has launched a non-deleted open beta.
Although Feiniao did not carry out large-scale operational promotion of "Path of War" before September, a large amount of game content of "Path of Conquest" was still displayed on the Feiniao forum and 17177 online, making countless players full of expectations.
This game originated from the previous life "Zhengtu", but under the special guidance of Tang Qinghua, after comprehensive changes, this game has nothing to do with "Zhengtu". The entire game is full of Chinese fantasy style!
magnificent world structure,
A magical training system,
Wonderful mission content,
Let this game become the banner of bird style games!
"boom!"
As soon as the battle route was launched, huge waves were created.
After the initial development of the game and the start of internal testing, the Flying Birds Operations Department established the "Path of War" game team. Based on the experience of operating Yitian Sword II and Hope OL, the "Path of War" game team was also equipped with a large number of game teams.
Under the operation of the local promotion group, Internet cafes in major alliances took the initiative to download the campaign and put up a large number of promotional banners. [-]% of the Internet cafes in the country were conquered by the Feiniao local promotion group!
Nationwide, [-]% of Internet cafes!
What a huge amount of data!
An hour after the server was opened, the number of players exceeded 12!
Two hours after the server was opened, the number of players exceeded 18!
……
At 26 noon, the server exceeded [-]!
"Mr. Yi, the first batch of thirty servers are almost full!"
Feiniao's servers are constantly being upgraded. One group of servers is divided into five lines, which can withstand 1 people online at the same time. Fifty groups of servers have been booked in the early stage, and the first [-] groups are officially in operation, and the next [-] groups are backup servers.
"Open five more sets of servers——"
The chief operating officer of Journey of War is Yi Kai.
Yi Kai was originally from the defense team of the technical department, but there were really not enough professionals, so he was temporarily sent to serve as the chief operations officer of Zhanzhan Road, while the deputy operations officer was studio assistant Wang Junjun.
……
By two o'clock in the afternoon, the five groups of servers were nearly full again!
This has exceeded everyone's expectations, and both Yi Kai and Wang Junjun are excited!
After all, it is a self-developed game, and the specific playability has yet to be verified, but from now on, it seems that the battle is very successful, and it is close to the online data of Hope OL, with more than 30 people online at the same time.
"Open five more backup servers!"
Yi Kai seemed calm and unhurried.
But Wang Junjun's heart is beating. The initial data on the road to war has faintly surpassed that of Hope OL, and Hope OL's monthly net profit is now around 4800 million. With the addition of servers, the profit is still growing slowly.
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