Chapter 38 Rebus's Analysis
"Now the pressure is on our side."
"After all, Kunpeng Technology Company's first Kunpeng 2 series mobile phones are very popular, and about 340,000 netizens have made reservations for the next wave of Kunpeng 2 series mobile phones."
No sooner had Rebus finished than the two of them began to frown.
The current mobile phone market situation is relatively difficult for Rice Company.
Kunpeng Technology Company formed a pincer attack on Rice Company.
Rebs thinks that Rice can stand out from the siege of Kunpeng Technology, so the Tegra 4 processor chip equipped with Nvidia is a surprise soldier.
But what Rebs didn't know was that the Tegra 4 processor chip was not only a surprise weapon, but also the last straw that crushed Rice.
But now the Mi 3 mobile phone is not yet on the market, so Rebus is full of confidence.
Although Lin Wen had doubts about the introduction of Nvidia as a supplier of his own mobile phone processor chips.
Now Rice Company has to introduce Nvidia’s Tegra 4 processor chip, which is to reduce dependence on Zhitong Company, and also to have chess pieces in hand to negotiate with Zhitong Company, so as to achieve a more favorable price to buy from Zhitong Company. Xiaolong series processor chips.
This time, Rice Company is trying. Whether it can succeed or not depends on the sales of chips equipped with Nvidia's Tegra 4 processor.
"Mr. Lei, I believe that the Mi 3 mobile phone equipped with the Tegra 4 processor chip will be our surprise weapon."
Lin Wen had to agree 100% at this time.
"Um!"
Rebus nodded repeatedly.
Although its face is very calm, its heart is restless.
...
"Lin Wen, I think our company's strategy is going to change now."
"The previous strategy of occupying the mobile phone market in 1999 has fallen behind."
Previously, the high-level executives of Dami Company decided to occupy the market in 1999, and after two to three years of operation and development, users who use their own mobile phones became sticky.
In the end, Rice Company launched mid-to-high-end mobile phones to encroach on the high-end mobile phone market in Yanguo.
Before that, only Rice Company was engaged in the mobile phone market in 1999. Although other mobile phone manufacturers had concerns about this market, they were all profit-oriented.
The 1999 mobile phones produced by Rice Company are all sold with the most powerful processor chips, and they also have a good price-performance ratio.
Other Yanguo mobile phone manufacturers will not sacrifice their own profits, which is why Rice Company was able to play freely in the mobile phone market in 1999.
The situation in the mobile phone market is different now.
Kunpeng Technology Company entered the mobile phone market in 1999, and also grabbed a part of the mobile phone market share in 1999.
As a result, Rice Company is no longer the king of Yanguo's mobile phone market in 1999.
Now it is impossible for Rice Company to dig deeper into the 1999 mobile phone market. The cake is only so big, and Kunpeng Technology Company also grabbed a piece of it.
So Rebs wanted to change Rice's strategy.
"this……"
Lin Wen was confused.
If there is no Kunpeng Technology Company, Rice Company can make waves in the mobile phone market in 1999, and no one can beat it.
"Mr. Lei, what do you think should be done?"
Lin Wen wanted to know what Rebus would do next.
Lin Wen also felt that it was time for Rice Company to make changes, otherwise it would be left far behind by Kunpeng Technology Company.
The price/performance ratio that Rice Company is proud of is not easy to use in the hands of Kunpeng Technology Company.
Shen Fangnan was like a "Dian Wei" mad dog who kept biting Rice Company in the mobile phone market in 1999.
What's more, Shen Fangnan's smartest thing is that he doesn't pay attention to the immediate interests, but the long-term interests after occupying the market in the later stage.
As long as you have a certain market share, making money is a simple matter.
And now Shen Fangnan is not occupying the market at a loss, every time he sells a mobile phone, he can have a net profit of more than 50 yuan.
Unlike later generations of companies, in order to seize market opportunities, they continue to "burn money" to consolidate market share.
"Dami Company can be said to have been cornered by Kunpeng Technology Company. If we don't change, the market will definitely eliminate us."
"So I want to increase the company's scientific research and development."
"In the past, Kunpeng Technology Company relied on several black technologies and cost-effectiveness to seize our 1999 mobile phone market."
Of course, Rebus must start with its own research and development.
After all, Rebs understands the truth that "it takes one's own strength to strike iron".
"It's better to rely on yourself than to rely on others!"
Lin Wen nodded repeatedly.
He also agrees with Rebs.
"The other thing is to clear up our relationship with various mobile phone parts suppliers, and we can no longer use the previous hunger marketing."
"If we use hunger marketing at this time, we will be the only ones who go bankrupt in the end."
Rebs vetoed previous hunger marketing tactics.
No way, if there was no Kunpeng Technology Company in the mobile phone market in 1999, the hunger marketing strategy can be said to be very successful.
But now the situation is very different.
Now that the rice company engages in hunger marketing, it will only lead to a dead end.
"No problem, then we will hold a high-level meeting and convey your opinion."
"And my next task is to travel to major mobile phone parts suppliers to discuss cooperation with them."
Lin Wen immediately arranged tasks for himself.
"Um!"
"Thanks a lot!"
Rebs patted Lin Wen on the shoulder.
"It's okay, this is what I should do."
Lin Wen responded slowly.
This is what Lin Wen must do.
After all, he is the second in command of the rice company.
"Lin Wen, there is one more thing that needs to be discussed with you."
Lin Wen looked at Rebus in bewilderment.
"I came up with a mid-to-high-end mobile phone from Rice Company. Even Kunpeng Technology Company dared to produce a mid-to-high-end mobile phone, and the sales were good."
"Then we..."
Rebs had a look of envy and jealousy on his face.
No way, the appearance of the Kunpeng 2 mobile phone greatly stimulated Rebs.
Rebs has always had a dream of making a high-end mobile phone.
Only foreign mobile phone manufacturers set the price of mobile phones so expensive, but their own mobile phones can't do it!
"Mr. Lei, if we want to make mid-to-high-end mobile phones, then we need to make a lot of preparations."
If we follow Rebus's idea, it is impossible for Rice Mobile to make high-priced and low-end mobile phones like Blue Green Factory. Otherwise, Rice Company will be self-destructing.
Therefore, rice companies want to make mid-to-high-end products, and the configuration will definitely not be bad.
And to make mid-to-high-end mobile phones, the latest Xiaolong processor chip of Gaotong Company is essential.
There is also the screen. It is impossible to use an LCD mobile phone screen with a resolution of 720p. In the last case, an LCD mobile phone screen with a resolution of 1080p is required.
And best of all, get Samsung's 1080p AMOLED screen.